Rob Matousek is Director of Digital Strategy and Partnerships for American Greetings (AG) Interactive. In this role, Rob is responsible for developing and managing strategic partnerships for the company’s digital business, including paid e-card sites, print-on-demand site and service, and the American Greetings portfolio of mobile applications. He also leads the development of the firm’s eCommerce initiative.
Prior to this role, Rob led innovation management for AGInteractive and was the business director for the team that developed, launched, and managed the successful justWink and Taylor Swift greeting card apps. The justWink app has over 2.5 million downloads and recently won Inside Business’s award for Best App at its 2013 Cool Tech Awards. Rob entered AG as the lead strategist for the greeting card innovation team and won the Chairman’s Award for Innovation for his work on their process.
Before joining AG, Rob spent 16 years at Royal Appliance (Dirt Devil), where he held roles as Director of Concept Development and Design, Director of Product Development, and Director of Purchasing.