Exchange Team
The Exchange (Marketing) Team is responsible for fostering and promoting an entrepreneurial culture in Northeast Ohio through educational programming and networking events that enable entrepreneurs and supporters of entrepreneurship to gather and exchange ideas. This team is also responsible for all Marketing, Communication, and Public Relations activities of JumpStart.
Tiffan Clark
Vice President of Marketing
Tiffan Clark brings 15 years of strategic marketing experience to JumpStart Inc. She has developed marketing plans and managed programs for B2B and B2C companies on both the agency- and client-side. Most recently, she was Senior Account Strategist at Optiem, LLC, an interactive marketing agency in Cleveland, where she managed accounts for companies such as ISG, Sherwin-Williams, Max & Ermas, and National City. Prior to that, she served as ECommerce Marketing Manager for Groove Networks, a privately owned software company (since acquired by Microsoft) in Beverly, MA, where she managed the development and launch of their eCommerce system, as well as supporting marketing programs. She has worked at several early-stage technology companies and provided strategic marketing consult to technology start-ups while at Meridian Technology Marketing. Tiffan has a BA in Communications from The University of Massachusetts at Amherst and an MBA from Bentley College McCallum Graduate School of Business in Waltham, MA.
Erin Reed
Marketing Manager
Erin Reed comes to JumpStart most recently from Planet Beach Franchising Corporation, in New Orleans, where she was Franchise Performance Consultant and worked with franchisees to organize, promote and facilitate grand openings of new franchise locations sold by corporate. She also performed the consulting function for existing locations with respect to marketing, management and personnel training. Prior to Planet Beach, Erin worked for the marketing arm of Newell Rubbermaid in their Wal*Mart Division. In addition to managing all promotional activities surrounding grand openings of new stores, she was also charged with the task of designing and executing the product marketing strategy for the southeastern Louisiana region. Erin is a graduate of Miami University with Bachelor of Science in Business with a concentration in Marketing and Entrepreneurship.
Leigh Keeton
Marketing Communications Specialist
Leigh Keeton brings several years of writing, research and client communications experience to JumpStart Inc. Most recently, she was an investigator with Research Associates, Inc. in Westlake, OH. There she performed background investigations on prospective new hires for the company’s clientele including law, accounting and financial advisory firms. Leigh earned her Bachelor of Arts degree from Bowling Green State University’s Nationally Accredited Journalism program.
Kathryn Hanna
Marketing Assistant
Kate Hanna comes to JumpStart previously from Vita-Mix Corporation in Cleveland, Ohio where she was Sales and Marketing Assistant in the Direct Household Division. During her time at Vita-Mix, Kate was responsible for a myriad of projects relating to the development and management of various Direct Response and Sales functions. Kate graduated with honors from Ohio University’s Scripps College of Communication where she earned a Bachelor of Science in Communication and Public Advocacy with a concentration in Politics and Art.
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